ACADEMY OF COUNTRY MUSIC® REVEALS 3-PRONGED HOLIDAY CAMPAIGN

ACADEMY OF COUNTRY MUSIC® REVEALS 3-PRONGED HOLIDAY CAMPAIGN

ACADEMY OF COUNTRY MUSIC® REVEALS 3-PRONGED HOLIDAY CAMPAIGN

FANS INVITED TO SUPPORT ACM LIFTING LIVES® ON GIVING TUESDAY

FOR A CHANCE TO WIN PREMIER TICKETS TO THE 2019 ACM AWARDS

GIFT-READY SPECIAL COMMEMORATIVE ACM AWARDS VIP PASS INCLUDED WITH TICKETS PURCHASED BLACK FRIDAY, NOV 23 THROUGH FRIDAY, DEC 14

FANS ENCOURAGED TO MAKE ACM LIFTING LIVES® CHARITY OF CHOICE

WHEN HOLIDAY SHOPPING THROUGH AMAZONSMILE

Encino, CA (November 21, 2018) – To kick off the giving season, the Academy of Country Music® is revealing it’s first-ever holiday campaign, with three ways fans can get geared up for Country Music’s Party of the Year®, including a Giving Tuesday charitable sweepstakes, a gift-with-purchase offer that any country music fan would love to receive, and an opportunity to support ACM Lifting Lives® when shopping on Amazon.com.

On Giving Tuesday, November 27 through Friday, November 30, fans who donate $100 or more to ACM Lifting Lives will automatically be entered to win a pair of premier tickets to the 54th Academy of Country Music Awards™ on Sunday, April 7, 2019 in Las Vegas. To participate, fans may donate to ACM Lifting Lives via the organization’s official Facebook page. The winner will be notified in January 2019.

Just in time for holiday gifting, fans can purchase a pair of ACM Awards tickets between Black Friday, November 23 and Friday, December 14 to receive a special commemorative ACM Awards VIP pass to wrap for the country music lover on their list. Tickets to the 54th ACM Awards are available at www.axs.com; VIP passes are available while supplies last.

Music fans who shop on online this holiday are encouraged to shop through AmazonSmile and make ACM Lifting Lives their philanthropy of choice. Whether on Cyber Monday or throughout the year, the AmazonSmile Foundation donates 0.5% of the purchase price of eligible products to the charitable organization of the shopper’s choice, at no additional cost to the consumer. AmazonSmile is operated by Amazon, with the same products, prices, and shopping features as Amazon.com. By choosing to donate to ACM Lifting Lives through AmazonSmile, shoppers are enabling the Academy to continue to improve lives through the power of music.

For more information on the ACM Awards and all ACM events, visit www.ACMcountry.com. You can like Academy of Country Music on Facebook or follow on Twitter at @ACMawards and Instagram @ACMAwards for more immediate updates.

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About the Academy of Country Music

Founded in Southern California in 1964, the ACADEMY OF COUNTRY MUSIC (ACM) is a fan-focused artist and industry-driven organization, providing the financial resources to ensure the on-going philanthropic work of ACM LIFTING LIVES, the charitable arm of the Academy which works to improve lives through the power of music. The Academy has a rich history in the entertainment industry, having been founded when Southern California was a hotbed of emerging country music and when Westerns were a staple of television programing and film production. Comprised of 4,200 professional members nationwide, the ACM is headquartered in Encino, Calif. For more information, log onto www.ACMcountry.com or www.ACMLiftingLives.org.

About the Academy of Country Music Awards

The 54th Academy of Country Music Awards™ is dedicated to honoring and showcasing the biggest names and emerging talent in the country music industry. The show is produced for television by dick clark productions and will broadcast LIVE from MGM Grand Garden Arena in Las Vegas on Sunday, April 7, 2019 at 8:00 PM live ET/delayed PT on the CBS Television Network. Barry Adelman, Mark Bracco and R.A. Clark are executive producers. Pete Fisher is executive producer for the Academy of Country Music.

Media Contacts:

Brooke Primero/Melissa Moldovan

818.815.4219/818.815.4218

Brooke@acmcountry.com

Melissa@acmcountry.com